Monday, December 12, 2011

Blog Text Column

The text column is another basic blogging key term.  It is the main display area that shows all of your most recent posts.  All the other add-ons can be fun but this is area where you are going to generate and keep readers.

Most blog hosts (Blogger, Wordpress, etc...) allow you to adjust the width of your blog text column.  If you want to get really fancy, you can even adjust how many columns you have.  The number of posts displayed in the text column may also be adjusted.  On this blog, I have it so it shows my last 7 most recent posts.

The text column should always be wide enough where it's easy to read without excessive scrolling.  Also be sure to check that the font color you are using does not clash with your background.  Beautiful backgrounds are nice but they should never make the actual text difficult to read.

This is a personal preference, but I like to make sure that the blog text is one of the first things that catches the eye when opened up.  The human eye naturally tracks from left to right, top to bottom (in Western cultures at least).  So the upper left corner of the site is what people will look at first.

In the end, a blog should be about the blog posts; not the number of followers or number of views or advertisements.  A reader should be able to find the main text content of your blog almost as soon as they open  up the page. 

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